05.01. Was at least one functioning dementia public awareness campaign to improve understanding and reduce stigma and discrimination carried out during the past year? | Hong Kong SAR

05.01. Was at least one functioning dementia public awareness campaign to improve understanding and reduce stigma and discrimination carried out during the past year? | Hong Kong SAR

19 Aug 2022

2018 – 2021

A three-year public education programme named “Dementia Friendly Community Campaign” has been launched by the Social Welfare Department of the Government in Hong Kong in September 2018. The aim of the campaign is to advocate public awareness and understanding of dementia and the building of a dementia-friendly community for individuals with dementia and their families (Social Welfare Department, 2019, August 28). The campaign comprises of different activities, including a set of announcements in public television and radio, a designated webpage (https://www.swd.gov.hk/dementiacampaign/en/index.html), an 8-epsiodes television docudrama and radio content on dementia, dementia-related movie screening and sharing, district programmes on public education, cognitive stimulation, carer support activities, as well as information sessions on Dementia Friends and workshops on Dementia Friends Ambassadors.

2018 – 2021

“Dementia-Friendly Community in Southern District” is a district-based campaign, funded by the Community Investment and Inclusion Fund of the Government and implemented by the NGO Christian Family Service Centre, in the Southern District, which is one of the 18 districts in Hong Kong. This campaign aims at establishing a collaborative platform as well as a dementia-friendly community care among various organisations, business, residents, and carers within the district. Its main activities include volunteers training, registration of recognised dementia-friendly business, and free dementia screening service and home safety assessment for older adults (Christian Family Service Centre, 2020).

References:

Christian Family Service Centre. (2020). Dementia-Friendly Community in Southern District. Retrieved from https://www.cfsc.org.hk/en/whatsNew/detail/1169

Social Welfare Department. (2019 August 28). Dementia Friendly Community Campaign. Retrieved from https://www.swd.gov.hk/dementiacampaign/en/index.html